Mark Schaefer presented on Influence at Blogworld Expo NY
Mark is a smart thoughtful guy who’s also fun! We originally met IRL in Toronto at Social Media Masters in Toronto October 2011 and hit it off immediately. Could not wait for his new book Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing which is a must read. What follows is a Storify of the Tweet stream from his session and some “Tout” videos with a couple more to come at the end.